About Us
AFS is a manufacturers' representative group providing innovative food service equipment and supply solutions to the Wisconsin and the Upper Peninsula of Michigan marketplace. Our company was founded in 1969 by industry icon Bill Loveless. In 1992, Kim Woolsey partnered with Bill and the company became known as Loveless-Woolsey Associates. In 2002, Loveless-Woolsey became Woolsey Associates, and in 2013 Joe Anderson partnered with Kim to continue the tradition of representing the finest factories in the food service industry.
Our team of professionals has decades of industry experience; specializing in listening to our customers, discovering their unique wants and needs, and building strong relationships. As a food service broker, our focus is on Healthcare, K-12 Schools, Colleges, Casinos, Business & Industry, Independent Restaurants, Regional Chains, Correctional Facilities, Arenas and Caterers
We are here to help! We provide the following services:
Writing specifications
Sales and service to authorized distributors
Budget pricing
In-service training of kitchen staff
Mechanical answers about specific food service equipment items
Planning of remodeling projects
Small-ware and supply specifying
End-user assistance